THE SECOND STORY | January 29th, 2009

“In fashion you are either in or you are out….”


(I took this week’s photo last year on the 15th of November. It was a striking autumn sunset on a summer-like day. It was pretty obvious that something special was about to blast over the bay…and then the paddler showed up on cue.)

Some of you may recognize the title of the post as a quote from the Bravo TV show Project Runway. It is one of my favorites. I like it because it showcases amazing talent and creativity, with incredible weekly results. But like everything, what is trendy usually has a limited shelf-life. In this instance I’m referring to home interior and design trends. For example, in my mind, wallpaper is a commitment, but paint can be a one night stand.

Knowing there are projects I’d love to consider in the future, I drop articles of interest I come across into one of those great title company 3 sided folders. And at this time of year as I clear out the 2008 files and make room for the 2009 papers, I find I get sidetracked looking at what I’ve collected over time. While it’s not the same as having the real deal…gazing at the photos and articles are a lot cheaper and a nice diversion from fixing the files.

Don’t be misled by the story titles….granite and stainless are not “out”. There maybe some new concepts in the “in” box! Have fun with three links about home trends that may be of interest..from dressing up a home (whether for sale or not) to kitchen trends to building design trends .

Alameda real estate this week….the activity levels are up. Offers are popping. Big week for pending sales. This week I had the opportunity to work with a seller whose home was listed with Harbor Bay Realty. The listing agent wrote an offer on it and a second offer also came in. Our policy is to have the Broker or Designated Broker (there are two of us, if our Broker is unavailable) review multiple offers with the client so there is no unfair advantage had by the listing agent over the other competing agent/buyer. But don’t kid yourselves. Multiple offers do NOT necessarily mean higher than list prices. Or even close to list prices. This is not the market you knew over two years ago. But this seller more than once commented to me on how pleased she was with the process. (While it is legal for an agent to represent both buyer and seller at the same time, I decline the opportunity due to the conflict of interest it poses to me. Sure it’s all good until it’s not…the extra money from ‘double-ending the deal’ is not worth the risk of frustrated and unsatisfied customers.)

Active listings 150, 159 last report

Pending listings 57, 53 last report

Tuesday tour 10, 1 repeat

Highest priced new listing this bed and breakfast property has been on and off the market for years. Somebody is clueless here (calling it like it is).

Lowest priced new listing

New 6

Price changes
5

BOMs (back on market) 3

Pending 16

Sold 5

Expired 2

Withdrawn/canceled 6

Real Estate Awards this week….

Winner of the Week, and Bang for the Buck

Cute/Charming (the inside)

Get Me to Rehab

If you love guacamole, then I guess this is your weekend due to the Super Bowl. Enjoy!

Carry on! Marilyn

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Marilyn

I arrived in Alameda in 1973, as a new bride...with husband Carl Schumacher, both of us from Newport Beach. He was embarking on his career as a Naval Architect (i.e. yacht designer) under Gary Mull. Please see the 'ABOUT ME' page in this website! www.MarilynSchumacher.com to see how it has all turned out! I'm so blessed!

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